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Business to business communications handbook
Tipo de material:
TextoDetalles de publicación: Illinois-USA: Association of National Advertinsers, Inc./NTC Business Books, 1992Descripción: 302 p.; 26 cmISBN: - 978-1-56318-001-9
- 659.2
Contenidos:
Resumen: Contents: 1. Marketing communications department organization and relationships with outside services, 2. Communications vehicles, 3. Communicating with and involving the sales channels, 4. Lead management, 5. Accountabulity, Epilogue: the ten commandments of marketing communications.
Mercadeo - Relaciones Publicas, Relaciones Públicas - Mercadeo
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Fecha de vencimiento | Código de barras | |
|---|---|---|---|---|---|---|---|
Libro
|
Biblioteca Libros | LIBROS | UCG 659.2 MESb 1651 (Navegar estantería(Abre debajo)) | Disponible | 1651 |
Index p. 295-299/About the author -A brief business biography
Mercadeo - Relaciones Publicas, Relaciones Públicas - Mercadeo
1992
Contents: 1. Marketing communications department organization and relationships with outside services, 2. Communications vehicles, 3. Communicating with and involving the sales channels, 4. Lead management, 5. Accountabulity, Epilogue: the ten commandments of marketing communications.
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