| 000 | 01832nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | UCASAGRANDE19189 | ||
| 007 | ta | ||
| 008 | 210819s2015||||xx |||||||||||||| ||spa|| | ||
| 040 | _aUCASAGRANDE | ||
| 041 | _aspa | ||
| 082 | _aPAP 2015 | ||
| 100 |
_aAlthaus Guarderas, Juan de _eguía |
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| 245 | 0 | _aEstilo de redacción del IBOOK UCG | |
| 260 |
_a _bUniversidad Casa Grande. Facultad de Comunicación Mónica Herrera, _c2015 |
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| 300 |
_a36 p.; _cDigital |
||
| 513 | _b2015 | ||
| 520 | _aiBooks UCG is a project that seeks to challenge the education system through the new technology and communications proposals. Thanks to Apple's tool, the Universidad Casa Grande managed to create the first interactive digital book on Ecuador. Lengua I was the subject that participated in the pilot project. We summarized and adapted the book Guía Didáctica del Idioma I, of the teacher and coordinator of the Language area of UCG, Sandra Guerrero. To achieve the purpose of the project we proceeded to: debug the content; give a style based on the targets language; add elements of popular culture that are attractive to the reader; performing a brand design and interface at the forefront of technology trends and perform the necessary research to determine the implementation, sales and distribution variables. This document addresses only the process, evaluation, conclusions and recommendations of the writing style and choice of examples and exercises for the iBook UCG. | ||
| 650 |
_aIbook _982049 |
||
| 650 |
_aProyecto de Aplicación Profesional (PAP) _978809 |
||
| 700 |
_aDíaz Christiansen, Suleen _eguía _978896 |
||
| 700 |
_aGuerrero Piedra, Andrea Carolina _eautor _982079 |
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| 856 | _uhttp://dspace.casagrande.edu.ec:8080/bitstream/ucasagrande/446/1/Tesis738GUEe.pdf | ||
| 942 |
_c24 _e2015-10-20 _zIsledy |
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| 999 |
_c134687 _d134687 |
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