000 | 01221nam a2200277Ia 4500 | ||
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001 | UCASAGRANDE5395 | ||
007 | ta | ||
008 | 210819s2003||||xx |||||||||||||| ||und|| | ||
020 | _a978-0-7619-7272-2 | ||
040 | _aUCASAGRANDE | ||
041 | _aspa | ||
082 | _a001.42 Imm I | ||
100 |
_aImms, Mike _eautor |
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240 | _a- | ||
245 | 3 |
_aAn introductions to qualitative markert research / _cMike Imms, autor |
|
250 | _a1a edición; | ||
260 |
_aCalifornia: _bSage Publications, _c2003. |
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300 |
_a136 páginas: _c23.5 centímetros |
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490 | _vV. 1. | ||
513 | _b2003 | ||
520 | _aIntroductionwhat is qualitative market research, Characteristics of qualitative market research as a commercial practice, What do oranisations get form qualitative market research, What does the qualitative market research industry look like, Defining the problem and designing the project, How local and international qualitative market research projects work, Ethics and professional standars | ||
650 |
_aInvestigación - Técnicas _959170 |
||
700 |
_aEreaut, Gill _eautor _965835 |
||
856 | _uhttps://drive.google.com/file/d/1A1ibIg_FZpty7csicgsrmz2Oh4FMFnJY/view?usp=sharing | ||
942 |
_c1 _e2012-10-23 |
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999 |
_c120893 _d120893 |