| 000 | 00766nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | UCASAGRANDE4890 | ||
| 007 | ta | ||
| 008 | 210819s2000||||xx |||||||||||||| ||und|| | ||
| 020 | _a978-1-887229-06-7 | ||
| 040 | _aUCASAGRANDE | ||
| 082 | _a659.113 | ||
| 100 |
_aAvery, Jim _eautor |
||
| 240 | _a452 | ||
| 245 | 0 | _aAdvertising campaing planning: developing an advertising based marketing plan | |
| 250 | _a3a ed | ||
| 260 |
_a _bChicago, _c2000 |
||
| 300 |
_a264 p.; _c23 cm |
||
| 505 | _aIncluye bibliografía | ||
| 513 | _b2000 | ||
| 520 | _aSus temas principales Target audience, working procedures,writing style, computer considerations, campaing outline,situation analysis | ||
| 650 |
_aPublicidad Multimedia _957263 |
||
| 942 |
_c1 _e2012-10-23 |
||
| 999 |
_c120388 _d120388 |
||