000 01108nam a2200241Ia 4500
001 UCASAGRANDE3359
007 ta
008 210819s1993||||xx |||||||||||||| ||und||
020 _a978-0-02-359965-1
040 _aUCASAGRANDE
041 _aspa
082 _a302.2345
100 _aAnsolabehere, Stephen
_eautor
240 _a-
245 4 _aThe media game: american politics in the televisión age
260 _aNew york:
_bMacmillan publishing company,
_c1993
300 _a248 p.;
_c23 cm
513 _b1993
520 _aContents: part 1. the news media, part. 2.- the rise of broadcasting, part. 3.- getting the news, part. 4.- campaigning on television, part. 5.- new styles of governing, part. 6.- the evolution of media efects research, part. 7.- the multiple effects of television on public opinion, part. 8.- the consequences of political campaigns, 9.- public opinion and the power to govern, part. 10.- the media as educator, part. 11.- the media as monitor.
650 _aMedios de Comunicación
_957110
700 _aBehr, Roy
_eautor
_962713
942 _c1
_e2012-10-23
_zcmateo
999 _c118857
_d118857