000			00868nam a2200241Ia 4500
001			UCASAGRANDE74
007			ta
008			210819s1998||||xx |||||||||||||| ||und||
020			_a671645900
040			_aUCASAGRANDE
082			_a659.102373
100			_aCaffrey, Ed _eautor
245		0	_aSo you want to be in advertising
250			_a1a ed
260			_aNew York: _bSimon and Shuster, _c1998
300			_a153 p.; _c21 cm
500			_aIncluye bibliografía
513			_b1998
520			_aStarting careers in the big city or out of town, a day in the life of an ad agency, account work: bussines skills, dialing with creative, media and research, how to study and preapare for a job in research and media. production, the portfolio, the end the pressures.
650			_aEstudio _957277
650			_aPublicidad _957079
942			_c1 _e2012-10-23
999			_c115572 _d115572