Setiawan, Iwan <br/><br/>
Marketing 3.0 

 - 1a ed 
 - New Jersey:   WILEY,   2010 
 - 188 p.;   24 cm 
<br/><br/> Incluye índice 
<br/><br/>2010 
<br/><br/> Contents: Welcome to marketing 3.0. Future model for marketing 3.0. Stretegy. Marketing the mission to the consumers. Marketing the values to the channel partners.. Marketing the vision to the shareholders. Application. Delivering socio=cultural transformación. Creating emerging market entrepreneurs. Striving for environmental sustainability. Putting it all together 
<br/><br/><label>ISBN: </label>978-0-470-59882-5 
<br/><br/><label>Dewey Class. No.: </label>658.8 Kot M