Academy for Educational Development <br/><br/>
Conference procedings: innovations in social marketing third annual 

 - s.c.:   Prspect Associates Westat, Inc,   1997 
 - 98 p.;   26 cm 
<br/><br/>1997 
<br/><br/> Contents: Contraceptive social marketing in Pakistan: a new system for assessing the impact of price increases on condom sales and consumption ina a low-resource setting. Towards an integrated research design for social marketing interventions...The marketing concept and health promotion: a preliminary survey and analysis of 1990's "Health Promotion" literature...Promoting secondary education for women in bangladesh: using a theory-based behavioral elicitation technique to identify salient consequences of enrolling dauhters...A marketing view of behavior management: exploring the exchange process 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Social
<br/><br/><label>Dewey Class. No.: </label>658.048