Turban, Efrain <br/><br/>
Electronic comerce a management perspective 

 - New Jersey:   Prentice-Hall,Inc.,   1999 
 - 520 p.;   26 cm 
<br/><br/> References p. 462 Glosary p. 505 
<br/><br/>1999 
<br/><br/> Contents: 1. foundations of electronic commerce; 2. retaiding in electronic commerce; 3. internet consumer and market reseach; 4. advertisiment in electronic commerce; 5. electronic commerce for service industries; 6. bussiness-tobusiness electronic commerce; 7. intranet and extranet; 8. electronic payment systems; 9. strategy and implementation; 10. public policy from legal issues to privacy; 11. infrastructure for ec. economics global, and other issues in ec; 12. creating web pages; 13. web programming: adding desktop interactivity and dinamic data access... 
<br/><br/><label>ISBN: </label>978-0-13-975285-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electrónico Comercio
<br/><br/><label>Dewey Class. No.: </label>658.050688