Underhill, Paco <br/><br/>
Why we buy: the science of shopping 

 - New York:   Simon y Schute,   1999 
 - 255 p.;   24 cm 
<br/><br/>1999 
<br/><br/> Contents: 1. Instead of samoa, stores: the science of shopping, 2. walk like an aguption: the mechanics of shopping, 3. men are from sears hardware, women are from bloomingdale's: the demographics of shopping, se me, feel me, touch me, by me: the dynamics of shopping. 
<br/><br/><label>ISBN: </label>978-0-684-84913-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Shopping
<br/><br/><label>Dewey Class. No.: </label>658.834