Public relations practices: managerial case studies and problems
Center, Allen H.
Public relations practices: managerial case studies and problems - 4a ed - Englewood Cliffs, New Jersey: Prentice Hall, Inc, 1990 - 235 p.; 20 cm
Exercises p. 385
1990
The purpose of public relations, how public relations deals with problems and apportunities, emplayer-emplayer relations, home community relations, investor relations, consumer relations, media relations, public issues and concerns, private interests and campaings, crisis management, standarda, ethics, and values, career preparation, selected antohology of additional case studies, written problem-solving exercises.
978-0-13-738477-8
Estudios de Casos
Relaciones Públicas
659.2
Public relations practices: managerial case studies and problems - 4a ed - Englewood Cliffs, New Jersey: Prentice Hall, Inc, 1990 - 235 p.; 20 cm
Exercises p. 385
1990
The purpose of public relations, how public relations deals with problems and apportunities, emplayer-emplayer relations, home community relations, investor relations, consumer relations, media relations, public issues and concerns, private interests and campaings, crisis management, standarda, ethics, and values, career preparation, selected antohology of additional case studies, written problem-solving exercises.
978-0-13-738477-8
Estudios de Casos
Relaciones Públicas
659.2